CONTENTS: Preface, Acknowledgements, List of Tables, List of Figures, 1. Introduction, 2. Review of Literature, 3. Research, Design and Methodololgy, 4. Data Collection, Findings and Analysis, 5. Modelling and Simulation, 6. Conclusion and Recommendations, References, Appendices: Appendix-1: Questionnaire 1 for Stage-1, Appendix-2: List of Respondents for Stage-1, Appendix-3: Stage-2: Secondary Data Analysis, Appendix-4: Description of Potential of Rock Art Sites, Appendix-5: Phase 2: Quantification/Standardization of Variables, Appendix-6: Questionnaire-4: Data Collection of Individual Site based on Observation, Appendix-7: Conclusions, Appendix-8: Data for Modeling and Simulation, Appendix-9: Some selected photographs of the fieldwork study.